Our Management

The unlimited potential is what sets them apart from the average person.

Yan Yan
Yan YanHR Manager, HR
Yan Yan sets the agenda and priorities for our talent management, spearheads various human resource initiatives and works closely with senior management to identify successors for key positions. In doing so, she ensures that our company has the talent it needs to continue thriving in the future.
But her coworkers know her best for always lending a listening ear and offering sage advice, even if it’s not wanted. They affectionately call her the ‘office mom.’ It’s not a title that she asked for, but it’s one that she wears with pride. She knows that the key to a successful office is a family that feels supported and valued – and that starts with her.
Hwee Ting
Hwee TingAccount Manager, Acct
There’s something about Hwee Ting that just exudes authority. Bringing more than a decade of experience in the accounting industry, but what sets her apart is not just her judgement or principles, it’s her ability to offer a strong sense of direction during challenging moments. Her calm and collected demeanour was a welcome relief during chaotic times.
Hwee Ting’s skills go beyond simply spotting discrepancies. In the face of adversity, her sound judgement and sharp mind have helped to steer us through some tough decisions. With her level head and clear thinking, she is able to keep everyone on track and moving forward. Her unwavering commitment to Serenity’s success is an inspiration to us all. Through her dedication and expertise, she is instrumental in building a strong foundation for our company’s future success.

Hwee Ting holds a degree in Accounting and Finance.

Jess
JessMarketing & Partnership Manager, Marcom
Serenity’s presence would not be widely known and our reach broadened, without Jess’s digital and creative prowess. She has always been ahead of the curve, anticipating trends and embracing new technologies. Having spearheaded several initiatives that powered the company’s transformation into a more digital and data-driven organisation. This combination of foresight and relentless drive has allowed her to achieve great things in her career.
In a rapidly changing business landscape, Jess is truly in a league of her own. With her by our side, we can approach each new day with confidence, knowing that she will always have our best interests at heart. Thanks to her efforts, we are well-positioned to meet the challenges of tomorrow. And will continue to be a driving force behind the company’s success.

Jess holds a degree in Business with Psychology.

Kim
KimAdmin Executive cum HR Assistant, HR
Kim’s work ethic is contagious, we can’t help but admire her dedication to her job. Her quick yet careful approach ensures that work is delivered quickly and accurately, without any disruptions. As a result, she has gained a reputation for being a reliable and dependable worker. This is a vital role in keeping Serenity moving forward, and Kim does it expertly. And that’s something that Kim has in spades.
Kim’s attention to detail is impressive, and her ability to stay calm under pressure is commendable. Because of her, Serenity is able to operate efficiently and meet its deadlines.
Her parents had instilled in her a strong sense of duty, and she had always strived to live up to their expectations. Even when she was faced with difficulties, she never faltered in her resolve to protect her family. She craved the sense of responsibility and purpose that came with being a daughter.
Eunice
EunicePA to Elson Chong & Accounts Executive, Acct
Eunice commenced her career in 2019 and realised she wanted to offer greater support to bereaved families through her kindness and sensitivity. She is frequently liaising with colleagues from a diverse range of settings, both within and outside of Singapore. In addition to her administrative skills, Eunice is also known for her selfless nature. Her selfless nature ensures that she always puts the needs of others first.
Eunice is extremely skilled when it comes to time management. Not only is she able to efficiently plan and organise her own time, but she is also responsible for managing the time of her superior in order to achieve optimum efficiency. Eunice is always aware of deadlines and upcoming commitments, and she ensures that her superior has the necessary time to complete them. This ability to juggle multiple demands and still meet deadlines is what makes Eunice unique. She remains calm under pressure and has a knack for finding alternative solutions to problems.
Kenneth
KennethBusiness Development Manager, Marcom
As the cornerstone of any successful organisation, Kenneth comes with a wealth of experience in financial management and economics. He works alongside various key partners in strategic planning, business development and operational efficiency. His expertise in this field provides insights and advice that help businesses make sound decisions that will lead to long-term success.
Kenneth’s entrepreneurial spirit and dedication to his work have made him an invaluable asset to his team. He is known for his ability to think critically when making plans and for his demonstrated ability to execute a particular strategy.
For a food connoisseur, he takes great pleasure in consuming and enjoying experiences. While in his quest for a balanced life, Kenneth finds a renewed sense of appreciation for life when travelling.

Kenneth holds a degree in Economics.

Scarlett
ScarlettAdmin Assistant, HR
Our latest addition to the team is Scarlett, who provides vital support with a range of backend matters. She ensures that all important deadlines are met and that paperwork is processed efficiently. Scarlett is an excellent example who embodies the company’s values and who is committed to her own personal growth.
Her thirst for knowledge and willingness to grow is evident in how she’s grown with our company. In addition, she provides support to our other departments by handling a range of administrative tasks. If someone is struggling with a task, she will always offer assistance. As a result, she helps to create a work environment that is both productive and enjoyable. With her enthusiasm, Scarlett is sure to make a lasting contribution to our industry. Thanks to Scarlett, the administrative department is running smoother than ever before. We are excited to have her on board and look forward to seeing her thrive in her role.
Iris
IrisGraphic Designer, Marcom
Attention to detail and a dedication to uniqueness are two qualities that define Iris’s work as a graphic designer. Iris’s passion for her work is evident in the care she takes to ensure that each design is unique and challenging. Her creativity is also evident in her ability to come up with new ideas on a daily basis. This allows her to produce high-quality designs and is a testament to her talent as a graphic designer. We praised her ability to think outside the box and come up with original solutions.
Being drawn to creative pursuits, she soon found herself spending her free time doing art-related activities such as attending art exhibitions and design workshops. It was through these experiences that Iris discovered her interest in cinematography. This love affair with all things art has led her to develop a keen eye for detail and an appreciation. She credits her early exposure to the arts for helping her develop the skills and vision necessary for success in the arts field.

Iris holds a Diploma in Illustration Design.

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